Misleading Health Products

Predatory products are marketed as quick or “natural” solutions to health problems, but their claims are not supported by strong scientific evidence.

  • They use big medical words, influencers, or selective studies to seem trustworthy.
  • Predatory Products waste money, delay proper treatment, give false hope, or may even harm your health.

Spotting Predatory Products

Uses fear based language, urgency, or “miracle” results to pressure buyers

Claims to be cure, treat, or fix health conditions without scientific proof

Instead of relying on medical advice, they use testimonials or influencers

Examples of Predatory Products

Click on each product to debunk its false promises for women’s health

Vaginal steaming / Detoxing kit

X False Claim

Cleanse the uterus, balance hormones, improve fertility, or remove toxins

✓ Reality

  • The vagina is a self cleansing organ.
  • Steam cannot cleanse the uterus, and there is no proven health benefit for herbal products used in vaginal steaming.
  • Vaginal steaming/detoxing can be harmful – they can cause burns, irritation and infection.
Fertility wellness mobile app

X False Claim

Promised as a personalized, science-backed plans to help improve changes of pregnancy.

✓ Reality

  • Many fertility wellness apps provide general lifestyle advice that may be marketed as “personalized” without strong scientific evidence to support claims of improved fertility or pregnancy rates.
  • While some apps can help track menstrual cycles or ovulation, they cannot diagnose infertility or reliably improve your chances of becoming pregnant.
Vaginal exercise egg

X False Claim

Balances hormones, improves fertility and libido (sexual desire), strengthens pelvic floor.

✓ Reality

  • There is no scientific evidence that vaginal exercise eggs balance hormones, improve fertility, or increase sexual desire.
  • They are not recommended for pelvic floor strengthening.
  • They may increase the risk of vaginal irritation, infection, injury, or the device becoming lodged in the vagina. Some porous materials may also be difficult to clean, allowing bacteria to grow.
Seed cycling kits

X False Claim

Cleanses the uterus, balances hormones, cures premenstrual symptoms, acne, infertility, or irregular periods.

✓ Reality

  • There is no strong scientific evidence that seed cycling balances hormones or treats hormone-related conditions.
  • Seeds are a healthy source of fibre, healthy fats, vitamins, and minerals and can be part of a balanced diet, but they cannot “reset” hormones or cure hormonal imbalances.
Fertility supplement

X False Claim

Can boost fertility, improve chances of getting pregnant, naturally support a healthy pregnancy, or increase the success of In Vitro Fertilization (IVF).

✓ Reality

  • There is no strong scientific evidence that most fertility supplements improve fertility, increase pregnancy rates, or improve IVF success.
  • Many of these products are marketed using testimonials, influencer endorsements, or claim.
Hormone balancing supplement

X False Claim

Naturally balances your hormones and treats hormone-related symptoms.

✓ Reality

  • There is no strong scientific evidence that hormone-balancing supplements can balance hormones or treat hormone-related conditions.
  • Many of these products are marketed with claims that have not been proven in high-quality clinical studies.
  • Some supplements may interact with medications, cause side effects, or contain ingredients that are not listed on the label.
At-home fertility test

X False Claim

Predicts fertility and tell you your chances of getting pregnant.

✓ Reality

  • At-home fertility tests cannot reliably predict your ability to become pregnant and most only measure specific hormones at a single point in time.
  • Fertility depends on many factors, including age, ovulation, sperm health, fallopian tube function, and overall health, none of which can be assessed by a home test alone.
Natural abortion remedies

X False claim

Home or “natural” remedies can safely end a pregnancy.

✓ Reality

  • There is no scientific evidence that home remedies are safe or effective for ending a pregnancy.
  • Attempting to induce an abortion using herbs, supplements, medications not prescribed for this purpose, or other home methods can be dangerous and may lead to serious complications, including heavy bleeding, infection, poisoning, or an incomplete abortion requiring emergency medical care.

Resources

Report predatory product

Report a predatory product to the Government of Canada

List of Canadian non-compliant natural health products

Reported by Government of Canada